Founded in Hangzhou, China
After moving into silicon crystal technologies, the business evolved from auxiliary PV materials to cell and module manufacturing, building know-how across the value chain.
From an industrial foundation to international market development and European localisation, this journey reflects the steady strengthening of manufacturing, service and supply capabilities.
Each stage represents a clear strategic decision and forms the foundation for today’s integrated photovoltaic solutions for European customers.
After moving into silicon crystal technologies, the business evolved from auxiliary PV materials to cell and module manufacturing, building know-how across the value chain.
A production base in Huzhou (Zhejiang) began supplying leading brands, launched the GH brand, and opened pathways to both domestic and international markets.
A strategic shift from online standardisation to local market entry, initiating on-the-ground commercial development.
Success in Pakistan accelerated expansion in the Middle East and led to a Dubai office, creating a regional base for further growth.
Replicating the local model with dedicated teams, stock availability and responsive after-sales, expanding coverage across Asia, the Middle East and Africa.
Sales growth across Asia and the Middle East marked the maturity of local operations; establishing a factory in Dubai became a natural next step.
Experience in the European market highlighted the importance of R&D and quality management, leading to a clear focus on standards and reliability.
Initiated a European model focused on local market needs and responsive service, supported by new offices in Poland and Hungary.
Opened offices in Germany and Italy and strengthened European operations, enabling more structured local support.
Strengthened local presence through quality oversight, market-oriented products and a consistently customer-focused service approach.
Enhanced logistics cooperation between overseas warehouses and European countries, enabling faster deliveries and more efficient processes.
Expanded into commercial and industrial PV with a stronger project focus and investment capability, aiming to deliver integrated offerings through technical coordination and local partner collaboration.
Strengthened local structures and intensified project-based cooperation in target markets to support reliable delivery and smoother project execution with partners.